Beach ToursEver dreamed of walking the same cobblestone streets as your favorite movie characters or standing in the exact spot where a Netflix scene made your heart skip? Welcome to set-jetting—the 2025 travel trend that’s taking wanderlust to cinematic heights.
Set-jetting is all about traveling to filming locations from your favorite movies and TV shows. It combines the thrill of pop culture with the beauty of real-world destinations. And in 2025, it’s not just about Hollywood—Europe, Asia, and even small towns across the world are stepping into the spotlight.
Let’s roll the reel on the year’s most cinematic escapes and how to plan your very own star-studded getaway.
🎥 What Exactly Is Set-Jetting?
“Set-jetting” comes from the words film set and jet-setting. It refers to fans flying (or driving) to destinations featured in their favorite films or TV series.
From “Emily in Paris” to “House of the Dragon,” people want to experience those iconic backdrops in real life—whether it’s sipping coffee in the same café, exploring a fantasy castle, or standing on the beach where their favorite character fell in love.
It’s travel with a story—and every traveler gets to be part of the scene.
🌍 Why Set-Jetting Is Booming in 2025
The rise of streaming platforms has made global content more accessible than ever. A show filmed in Korea or Croatia can instantly spark curiosity worldwide. Combine that with social media, and travelers now want to step inside the worlds they’ve only seen on screen.
Here’s why it’s trending now:
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Emotional Connection: Fans crave to experience places that evoke nostalgia and inspiration.
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Visual Appeal: These are locations already tested for cinematic beauty—no filters needed.
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Local Tourism Push: Many destinations are promoting their film sets as cultural experiences.
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Exclusive Access: From guided film tours to replica sets, travelers can live their favorite scenes.
🎞️ Top Set-Jetting Destinations for 2025
🇮🇹 1. Sicily, Italy – “The White Lotus” Season 2
Sicily’s dreamy coastlines, grand villas, and baroque towns got their global spotlight thanks to HBO’s “The White Lotus.” The resort scenes were shot in the luxurious San Domenico Palace in Taormina, but the island offers much more—volcanic hikes, ancient Greek theaters, and sunset dinners overlooking the Ionian Sea.
Must-Do: Take a guided White Lotus Tour in Taormina or stay in a boutique hotel nearby for a similar cinematic vibe.
🏰 2. Dubrovnik, Croatia – “Game of Thrones”
The medieval old town of Dubrovnik, with its stone walls and azure backdrop, doubled as King’s Landing in HBO’s “Game of Thrones.” Even years after the finale, fans continue to flock here to relive the grandeur of Westeros.
Must-Do: Walk the city walls, visit Fort Lovrijenac (the Red Keep), and enjoy a sunset dinner overlooking the Adriatic—no dragons needed.
🪶 3. Northern Ireland – “House of the Dragon”
If you thought Game of Thrones was epic, its prequel brought back the cinematic magic. From misty coastlines to moody castles, Northern Ireland remains a top pick for fantasy lovers.
Must-Do: Visit the Dark Hedges, Ballintoy Harbour, and Castle Ward—places where the fantasy world of Westeros came alive.
🇫🇷 4. Paris, France – “Emily in Paris”
Who hasn’t wanted to live Emily Cooper’s chic Parisian life? From the colorful streets of Montmartre to the romantic bridges over the Seine, Paris continues to draw fans chasing that glamorous Netflix energy.
Must-Do: Visit Place de l’Estrapade (Emily’s apartment location), Café de Flore, and the Palais Garnier opera house.
🇬🇧 5. Scotland, UK – “Outlander”
For those drawn to romance, history, and rugged landscapes, Scotland offers a breathtaking set-jetting adventure. “Outlander” fans can visit the real-life castles, moors, and villages that inspired the show.
Must-Do: Explore Doune Castle (Castle Leoch), Culloden Battlefield, and the Highlands for a truly dramatic escape.
🇮🇸 6. Iceland – “Interstellar” and “Game of Thrones”
Iceland’s glaciers and volcanic deserts have doubled for alien planets, fantasy kingdoms, and post-apocalyptic worlds. Its cinematic landscape is a dream for sci-fi fans.
Must-Do: Visit the Vatnajökull Glacier (used in Interstellar) or Þingvellir National Park (Game of Thrones). The real magic? You can actually see the Northern Lights here, no CGI required.
🇪🇸 7. Spain – “The Crown” & “Star Wars”
Spain’s architectural diversity makes it a film producer’s paradise. From Seville’s royal palaces (The Crown) to the futuristic Plaza de España in Seville (Star Wars: Attack of the Clones), it’s where history and imagination meet.
Must-Do: Tour Andalusia’s palaces or wander through Plaza de España dressed like a galactic traveler.
🎬 How to Plan Your Own Set-Jetting Trip
Set-jetting is about emotion, but it’s also about planning. Here’s how to make your cinematic vacation effortless:
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Research filming locations: Check official tourism websites for film itineraries. Many destinations now offer dedicated movie tours.
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Stay nearby: Book boutique hotels or local guesthouses close to famous sites for convenience and atmosphere.
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Capture the moment: Bring a camera or drone (where allowed) to recreate your favorite scenes.
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Respect the locals: Some filming spots are private or sacred—always check before visiting.
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Blend in with the story: Dress for the vibe—channel your inner explorer, royal, or adventurer.
🌟 Hidden Set-Jetting Gems to Watch in 2025
As production companies move away from overused destinations, new cinematic hotspots are rising fast:
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Malta – for Gladiator 2 (2025 release)
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Transylvania, Romania – for gothic films and fantasy series
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Budapest, Hungary – for spy thrillers and period dramas
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Canary Islands, Spain – for futuristic and desert film sets
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Prague, Czech Republic – the “Hollywood of Europe”
Keep an eye out—these places are about to trend on every traveler’s feed.
🎫 The Future of Set-Jetting: Sustainable & Smart Travel
As set-jetting grows, responsible tourism becomes vital. Fans can enjoy film sites while also protecting them. Choose eco-friendly transport, support local artisans, and avoid overcrowded seasons.
In 2025, several destinations—like Iceland and Dubrovnik—are introducing visitor caps and guided time slots to preserve heritage. Sustainable set-jetting ensures these cinematic wonders remain open for future travelers.
✈️ Ready to Step Into the Scene?
Whether you’re chasing dragons in Croatia, reliving romance in Paris, or discovering alien worlds in Iceland, set-jetting turns imagination into adventure. It’s not just about sightseeing—it’s about story-seeing.
So, pack your camera, cue your playlist, and get ready for your close-up.
Because in 2025, you’re not just a traveler—you’re the star of your own movie.
🎥 Travel Like the Stars with Larski Travel
At Larski Travel, we bring your favorite films to life—curating cinematic travel experiences across Europe and beyond. From iconic TV sets to hidden movie-scene look-alikes, we help you live the magic, not just watch it.
✨ Plan your set-jetting adventure today—where every trip feels like a blockbuster.
